The most creative act is the act of creating yourself.

My life's work centers on one important inquiry: what does it take to get out of our way and cultivate the soul-led, heart-centered life of our dreams?

Nearly 20 years of corporate life, entrepreneurial projects, cross-country moves, and radical reinvention have taught me that real success has nothing to do with what looks impressive to others or what the ego wants. Real success is standing fully in your power as the most honest, soul-aligned version of yourself with nothing to prove to anyone. I help people walk through the hardest parts of that process - the resistance to change, the fear, the questions, the costs - to get to the other side. I help bridge the gap between who you are today and who you are becoming.

I've walked this path myself. For decades I held onto pain, trauma, and stories that kept me disconnected from myself, driven by unconscious fear-based beliefs and in constant survival mode. I moved through divorce at 34 - grieved the loss of a decade-long marriage - navigating an epilepsy diagnosis and sitting in rock bottom until eventually, growth wasn’t negotiable but inevitable.

Today I’m a brand strategist, entrepreneur, sound practitioner, singer, designer, and coach. I’m the founder of Studio Issa, a creative studio at the intersection of the decorative and healing arts. I’ve learned how to step into a multi-passionate identity without losing myself in the process. And I help others do the same.

I bring together 20+ years of business leadership development, experience facilitating healing and ceremony spaces, and over 15 years as a practicing yogi. As a sound practitioner, I create sound journeys that weave sound, singing, and music into vessels for deeper self-love, connection, and clarity. I draw from a diverse musical background across traditions spanning Eastern, Western, ancient shamanic and sound healing principles.

I’ve studied in the lineage of renowned sound researcher Alexandre Tannous and bring 15 years of classical Yoga practice bridging Hatha, Kriya and Nada Yoga into my work. My ceremonies are rooted in my ancestral heritage, incorporating voice where I often sing and perform live in Armenian, Arabic, Hebrew, and Spanish.

My coaching is for people moving through transformational periods in relationship, purpose, and career. I'm here for those ready to break through to their next level and consciously create their life. Through one-on-one containers of 8 to 12 weeks, clients develop the tools to expand their capacity for healing and breakthrough - calling in healthy love, higher purpose, and abundance. As a coach, I serve as a mirror, a safe space, and a guide - helping you understand your inner world in order to illuminate what's ready to be worked through, and bring clarity and alignment to what comes next.

Based in Los Angeles, I travel frequently to work with clients and host events